How to Double Revenue with Data and Digital Fundraising (FULL)
1000 Cameron Way
Aligning your board, staff, and volunteers around a plan that not only raises, but retains, more money from individual donors is hard work — and it’s getting harder.
There has been a major shift in how consumers (and our donors) engage with content, demanding more personal, frequent communications that can be accessed through multiple, digital channels.
New research suggests that nonprofits looking to raise more money must invest their data and determination into multi-channel strategies. This workshop will teach nonprofits who are short on time and budget how to adapt their fundraising approach, double their giving results, and adopt right-sized strategies, all beginning this spring.
“I’m always pressed for time and I rarely attend workshops so I’m glad I showed up when Nate was speaking. What I learned was incredibly practical for me, a too-busy executive director, but I also saw the development director scribbling notes and leaning forward, so there was a balance of simple and sophisticated. I received steps to challenge me, but ones I can manage!”
Speaker: Nate Nasralla, Managing Director, Network for Good
Since beginning work in professional fundraising, Nate’s work has resulted in more than 3,000 emerging nonprofits addressing their most pressing challenges, including strategies for donor acquisition, retention, major gifts, and board engagement. In addition to building a nationwide movement among grantmakers to support nonprofits in successfully implementing their first, right-sized fundraising plans, he’s been responsible for designing the digital architecture behind major, million-dollar campaigns and has dedicated his career to helping Generation X and Baby Boomer fundraisers understand digital, social, and online fundraising trends. Nate is a Certified Fundraising Executive and was the co-founder of DonorPath.org, which merged with Network for Good, where he now serves as the Managing Director of its Impact Division and capacity-building program, Jumpstart.
Participants will leave this workshop with the tools and training to successfully:
1) Leverage fundraising data to identify new and immediate revenue opportunities;
2) Align stakeholders around a single, shared plan that retains & upgrades donors;
3) Prioritize next-practice fundraising tactics that will increase giving results.
8 – 8:30 a.m. — Registration, networking, and full breakfast
8:30 a.m. – 12:30 p.m. — Workshop